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Kendrick Lamar Defines “Classic” In New Reebok Ad

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Kendrick Lamar continues to be the face of Reebok, now releasing the latest commercial for the Reebok Classic titled “Respect The Classic.” In the clip, we get a behind the scenes look at K Dot’s photo shoot with the shoe, along with a freestyle defining the meaning of “classic.”

The video is directed by well-known director Nabil, which used vintage film equipment to capture the realness of Kendrick and his presence. Who’s feeling the shoe?

Watch the Ad below:

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